Barack Obama's unprecedented use of online advocacy tools left the GOP in the dust this last campaign cycle. Not only was his campaign more "plugged-in" than any other, but Obama also managed to turn many, many of his online supporters into offline activists. No major campaign will be able to get by after this without learning how to replicate Obama's success. (Politically inclined tech geeks the world over should be rejoicing now...)
The GOP - and, for that matter, the Conservative movement as a whole - is going to have to get its technological act together if it wants to win any future elections. Conservatives do well in talk radio, but the Left owns the internet. It's time for the Right to stop treating the internet like just another communications medium and to start using it to spark real-world action.
Fortunately there are a number of young activists who recognize this and are hard at work finding ways to bring Conservatives up to speed. Check out sites like The Next Right, the #dontgo Revolution, and Rebuild The Party to see what I mean. Keep an eye on what strategists like Patrick Ruffini and Matt Lewis are saying. You'll get the idea.
In addition, a growing number of Conservatives have begun to band together on Twitter just over the past couple of days. Take a look at the Top Conservatives on Twitter list if you're ready to join in the brainstorming, strategizing and general hubbub there.